Better auctions build stronger markets

Roup is an online auction technology company that provides a white-label platform for real estate professionals and government officials. Whether you're managing traditional property listings or facilitating court-ordered foreclosure sales, our state-of-the-art technology is poised to transform and elevate your real estate sales. Join us at Roup and unlock a new era of efficiency and excellence in the world of online property auctions.

Our Solution

We’re opening up the auction experience through technology.

Roup’s proprietary platform is designed to host your auctions on our online auction marketplace, resulting in more competitive bids, so sale results are consistent with a neighborhood’s true market value. We are unlocking the true value of real estate through a better, more inclusive auction experience.

Real estate auctions are broken

The way real estate is auctioned today has not changed in almost a century– it’s time we disrupted this antiquated approach with modern technology and a more human-centric experience.

We believe there are two problems that in-person auctions face:

Low Auction Visibility

In-person auctions don’t have high visibility and aren’t easily accessible to everyone. This means that perfectly good properties sit on the market (not on the radar of the people who want to pay fair market price).

High Buyer Confusion

Auctions can scare the average homebuyer and first-time investors away with layers of complexity and mystery. (This means people in the market for a new home miss out on these opportunities.)

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Roup builds awareness

Roup truly opens local auctions to a larger audience giving each property more exposure, more bids, and a higher chance of purchase. Properties harness the power of the auction marketplace and gain the visibility they wouldn't usually have at an in-person auction.

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02

Roup builds confidence

Our transparent process and educational content help people feel comfortable with the auction process. All information is clear and available on the Roup listing. This helps win trust and bids from people who might otherwise be hesitant to participate in the auction.

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03

Roup builds community

When real estate auctions deliver fair market value, the whole community wins. Roup’s technology helps bids to become more competitive so sale results are consistent with a neighborhood’s true market value.

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How Roup Compares

In-Person Auction
Exposure and reach are limited to a local audience.
Short bidding window that fits the need of the auctioneer.
Limited information and photography on properties leave lots of questions.
Attracts out-of-market flippers
Auction house branded auctions
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Widely expanded reach of buyers in and out of state.
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Customizable bidding window that can fit the need of the seller.
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Detailed information and pictures available to research and consider.
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Attracts in-market homeowners
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Custom branded auction marketplace

See Roup In Action

Creating a more competitive marketplace leads to more empowered neighborhoods.

Browse Properties Near You

Get A Demo

Want to see your auctions on the Roup Auction Marketplace? Use this form to contact us to schedule a demo with our team.